Scarcnet News Summaries (Advocacy Institute)
Survey Finds Retail Stores Market Tobacco To Youth
Length: pages
Abstract
A survey of 250 Florida retail stores by Students Working Against Tobacco (SWAT) revealed that many stores market tobacco in ways that appeal to youth. For instance, SWAT found tobacco ads placed at a 3-foot level in many stores, which makes them more visible to children. SWAT also found that one-third of the stores put tobacco products by the front door, which makes them easier to shoplift. "All we want is for store managers to be more responsible about the way they display tobacco products and advertising," said SWAT chairperson Chrissie Scelsi. "If adult magazines are placed behind the counter and above children's eye level, it makes sense that tobacco products should be, too."
Source: "Teens Find Stores Market Tobacco In Ways Known To Lure Teens," TAMPA TRIBUNE (on-line), January 7, 1999.