Tobacco Documents Online

::!!% BRITISH AMERICAN TOBACCO Copy Request Form Request Number: Organization: Physicians for a smoke free Canada 14 I Request Details Request Date: ........ :. '..~...'-.~...~.. ............... ......... ............... . File Number:..~.~....~.. J..~.~. ..... Box Number: ...~...~...~..~..~.~. .... Page Range: First Page ~ ~) ( Last Page ~ ~ Requested By: (Print Name) Details below will be filled in by Depository. Staff Only II Copy Details r/ f--~ /J_ .... .......................... Date: ......~7.L/Z~J/~. ........ Time:. ~3~ ~~. ............ Copy Checked By: ...................... eolmoomomomooooot • oo~ #aeo • oeoo ill•at Date: ............................... .. ... Time: ........................... . ... III Delivery Details Checked By: .................................... Date: .................... Sent By: .......................................... Date: ...................... BATCo document for PFSFC 1 March 1999

. ( B.A.T [U.K. and Export) Limited vB/~ 20~h March 18~2 Fax To: Mr Joe Imperial Tobacco, ..Montreal F~x No: 0101 514 932 9~86 From: Vivien Becher Export House Woking SurreyGU21 lYE Enid Telephone 0483 757555 Telex 859101 8ATUKE G Fax 0483 756100 Telegraphic Address EXPORT WOKING rf Further to our discussions a couple of weeks ago, I would be grateful for some further advice. We were hoping to use a design for the shelf strip and price arrow containing an element which would, in the e~_nt that sometime in the futur~ branded items were no longer able to be used, continue to ser%~ as a brand identifier. Howe~n~r, for .~ n~nber of reasons, this is proving difficult to resolve in the shor~ term. During our conversation you mentioned that any design, once used, could not be subsr.~nti~llT altered, and therefore we are anxious zo get this 'right' from the ou%set. What I would like further clarification on is:- [. W~at in detail are the re~%tlations with regard to P08 designs/changes? 2. If we produced separate designs for the ~¢o items of PJ~, ~uld ~ at later d~te be able to change the d~sign of one of the items to reflect the design of the other? I would be interested in Imperiai's views on the probability of only non- brunded POS being used in the future. [ did try. to c~l! you yesterday, I will he back in the office on Tuesday if you wish to discuss this further, ~iany thanks for your help. Regards A Member of the B.A.T. Industr~¢-~ (~rouo Regd. Office: Mill~nk. Knowie Green. Statues TVV18 1DY. Incoq3oraEed in London No. 239762 C) 0", ~.l BATCo document for PFSFC 1 March 1999

@ B.A~I" |U.K.and Export~ Limited Woking VB/sh 18th March 1992 To: See Distribution From: Vivien Becher ~° Ref: Project naniels Ple~se find attached an upda%ed time~ble for %he above project. ? Distribution: Eric S E Facey C Figueiredo v/ R Brantnall L Pre~iati R Kimber A R Cousins A Higgins C Fripp J Beck I. C C~ "-4 t~ ~O BATCo document for PFSFC 1 March 1999

oo =o ,=I 00 =n O O ~r to tO tO At:t.i v i ty SI,Yr approval IPh4 approve/ of pa~:lmging deaigns (20Os only) 13/12 200a outer art,~ork 16/12 r~ciuiun o£ BTL auiterials required w/c 6/1 ConfinnaLion of tar/nit figures w/c 13/1 200a artt~rk revised t.o incorporate 20/I tar/nic Revised visual of 20s pack due from Sttulio - Approval from ITL of 200a arti4orlc ]PkI approval of 20.s design Revised 20s az't~ork Approval frola TTL of 20s artwork Vol figure fat" first, order and 1992 i~Jw~r D~W.I~ - TIHETAB .LE Or_.jgi hal I)at.e Revi aed Date 30/1 31/1 ,~/c 3/2 ~/c 10/2 I~/c 17/2 Approved Received Items/quaatitiea confirmed Confirmed Completed and ~ith printer Received Completed Recei veal Received 18/2 Received 19/2 RB to confirm urgently - liaiaing eith ITI, ,,/

oo =. -I "n O "1 ¢3 ~r Confinmtion of case size Proof of 20s pack Proof of 200s outer Date/brand code position Designs for BTI, itenm to he agreed Special TOrt delivered Lo factory ~ckaging print run sUl='ts Pa¢'haging delivered to factor}' ProdLletion rim Shilxnent ex UK ETA Can,'~la 1 ,at mr.h I J *:/c 9/3 End ,Tzm End Feb Hid Feb End Feb 2nd/3rd biar~h 6/a 3/4 TBA -2- 3/3 12/3 20/3 End Harch End Hatch End April t/5 Beg Ma), Hid Hay Bid June June Received - still to he 5 mille case Received and approved Factory have confirmed revised position - to he finalised on production :~n Items to he produced by ITh - initial designs ret-cived are] uith ItS! for approval Date TBC - sufficient for 8 mn to be printed Shipment to Hontreal or Vancouver to be confirm~l ITL to confirm exact date

{V.K.and Exp.) Lhnit~ Woking v~/~h 12th March t992 To : Wa~i~ A.I.~=. IBM BAT Co From: Vivien Becher B~F: SEFK FOR CANADA (PROJECT DANIELS) Due to legal constraints, we are very limited in the R3S items ava/lable for use on the Domestic market. On Imperial Tobacco's advice, we will he utilising d/splay units (unbranded), shelf strips and shelf arro~. The l~st two items can currently be branded, however we are anxious to incorporate within the branded design an element which could still he used if these items had to Be non-branded but would continue as a brand identifie~. Although in some Middle East markets the "sunburst" has been used for a number of years on non-brmnded material (see atrmched), we feel that the Branded version of the design laclts strength. A copy of our preferred d~sign - in both branded and non-brmnded versions - is attached and we would he grateful for your approval of this as soon ~s possible. Regards VIVIEN ~XX~R cc: S E Facet Encs O~ Q~ ~4 Q~ ~O tm BATCo document for PFSFC 1 March 1999

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@ Woki~ Rs / Jvc 11 Harch 1992 Note to: Susan Osborne Canadian Border Trade Thank you for your fax dated lOth March regarding above. The situation is as follows:- BIT havebeen in distrTbution to all major local distributors who supply the Indian reservations for a number of years. - Attea Brothers - Buffalo. NY supply to St. Regis - the ~ain reservation with a border of 300 miles to Canada - Capitol Condy - ~ermont - Bluewater Tobacco - Detroit/Michigan - Small distribution - gisconsin - Point Marketing Inc - Washington State Historically sales have totalled 2 million of a national total of 18 million monthly. Sales have been made to Vietnamese livin¢ on the border. With the Canadian Government raising duty on Canadian exports on February 12th, the situation has rapidly chan~ed. Through the same distribution network sales are increasing due to Canadians showing interest in our product. Short term estimate are for volume to increase incrementally to 6 to 8 million monthly. We will keep our finger on this opportunity. Regards. pp R. Brentnall cc: L.Previati C.Figueiredo S.E.Facey ~0 O~ r~O ~0 BATCo document for PFSFC 1 March 1999